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Delighting Your Customers: Keep your customers coming back, time and time again

ISBN: 9781857035964
Publisher: How To Books
Publication Date: 2001-02-01
Number of pages: 160
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  • Regular price $25.98

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Description


It takes ten times as much investment to obtain business from a new customer as it does to generate more revenue from existing customers. This practical guide advises companies and organizations on how to implement a customer service strategy that should keep customers coming back. It presents case studies, research findings, quizzes and checklists to help companies re-evaluate their own customer care and retention policies.

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